Cole world is a Editorial Project for artist J Cole. As every song J Cole raps/sings he has a signature saying 'Cole World.' This symbolic saying portrays his everyday struggle and sets a 'point of view' meaning of everyday life. Two page spread that consists of brand recognition and data visualization. 

ROLE: Graphic Designer  

SOFTWARE: Photoshop, Illustrator, InDesign

TAGS: Editorial Design, Layout Design, Typography, Print Media

Brand/Identity and Artwork for DJ/Producer Dirty South. This is a rebrand of his logo, and a logo of his 'Walking Alone' album. This album is based on a dark and progressive theme, which is executed through the album art. 

ROLE: Art Director  

SOFTWARE: Photoshop, Illustrator, InDesign

TAGS: Brand and Identity, Art Direction, Print Design

In the year 2013, Kobe Bryant developed a career injury that cost him a nine month recovery and rehabilitation. During the year 2014, media announced his return. This Key Art design was for Time Warner Cable for the "The Return" of Kobe Bryant.

ROLE: Graphic Designer

SOFTWARE: Photoshop

TAGS: Art Direction, Key Art, Print Design, Advertising

The Malice Festival is a underground rock show based in Los Angeles. Every year the festival has special guest host, in the year 2016 it was hosted by the band Senses Fail. This illustration/design was inspired on the band iconic album covers.

ROLE: Lead Design & Creative Director  

ROLE: Lead Design & Creative Director  

SOFTWARE: Illustrator

TAGS: Illustration, Print Design, Poster Design, Drawing

The Shriek movie festival is based on the classic Universal Monster movies. The Shriek festival displays these movies on a big screen in tribute to the classic horror films. Frankenstein, The Mummy, and the Wolfman are the main films that will be screen. This campaign was for their 2015 exhibition. 

ROLE: Lead Design & Creative Director  

SOFTWARE: Photoshop, Illustrator

TAGS: Print Design, Poster Series, Promotional & Marketing

For the 37th Annual International Ticketing Association (INTIX), the aim of the concept was to illustrate the fan experience and showcased the 4 phases of the event life cycle. As seen in the examples, the 4 phases was portrayed in a contest. This created traffic towards the booth and created potential entrants to the contest.

ROLE: Lead Design & Motion Designer

SOFTWARE: Photoshop, Illustrator, InDesign, After Effects

TAGS: Art Direction, Layout Design, Typography, Print Media, Print Design, Signage Design, Motion Graphics

The Nike SB campaign "Concrete Surfers" is based on the Nike SB application. This campaign is driven by the Nike Pros – Stefan Janoski, Paul Rodriguez, and Eric Koston. This then generates and drive users to download the application in which users can view updates, bios, and other "Concrete Surfers" around the city. #ConcreteSurfers

ROLE: Lead UI & Interaction Designer

SOFTWARE: Photoshop, Illustrator, Sketch

TAGS: Responsive Design, Web Design, Mobile Design, UI/UX, Adverts

The Flash Seats SDK enables users to transfer multiple tickets in one transaction. Depending how many tickets are purchased, the user can transfer tickets the day of event. Once ticket is transferred, the recipient will get a email notification regarding an invitation towards the event. Recipient must then decide to accept or decline tickets. If tickets are in a idle state, user can recall tickets back to there possession. 

ROLE: Lead UI & Interaction Designer

SOFTWARE: Photoshop, Illustrator, Sketch

TAGS: UI UX Design, Mobile Design, IOS Interface

As all music streaming apps contain heavy music content, it lacks execution in personalized user journeys. All sections within the app contain minimal selections to choose from based on the users plays & music taste. This creates a user-friendly navigation system for users to play and match their musical destination. LimeWire advocates for the user. The mobile app contains 4 sections- the home, browse, station, and user’s music page. All section includes not more than 4 sub sections, these sub sections include recently played, discover, suggestions/recommendations etc. towards their music taste. Each song, artist and album that the user plays -LimeWire builds an algorithm towards identifying the user’s insights. This approach is clean and user friendly based on the user-centered design.

ROLE:  Brand Designer, UI & UX Designer

SOFTWARE: Photoshop, Illustrator, Adobe XD

TAGS: Brand Development, Mobile Design, UI/UX, Product Design

The AXS Event Portal is a B2C application based on event creation. With this wizard we create a  platform with 4 easy steps towards event building. The user flow depicts with the login and dashboard screen, the next transition will go in to the event creation flow. Step one is the event information – Name, time, and description of the event. Step two is the ticketing and seat map – Choosing event data base and price type and levels. Step three on sale management  – general on sale and pre-sale options dependence on set time. Step four – Review screen where users can review and finalize the events. 

ROLE: Lead UI & Interaction Designer

SOFTWARE: Sketch, Photoshop, Illustrator, After Effects,

TAGS: UI UX Design, Product Design, Brand and Identity

The AXS Patio Sessions is a entertaining and exclusive live performances from today's most upcoming music artists. AXS exposes and produces content for imminent/new artists at AXS.com. Directly from the AXS studios in Los Angeles to your eyes and ears!

ROLE: Graphic Designer & Motion Designer

SOFTWARE: Photoshop, Illustrator, InDesign, After Effects, Sketch

TAGS: Art Direction, Print Design, Signage Design, Motion Graphics, Social Media

The Features on AXS is based on tools for fans and users to gain the best ticketing experience through AXS.com. Features include the AXS Waiting Room (Online waiting room for high demand events), AXS mobile app, AXS Invite (Pre-reservation), My AXS (Personalization of events), and event alert notifications. 

ROLE: UI Designer

SOFTWARE: Photoshop, Illustrator, Sketch

TAGS: Responsive Design, Web Design, Mobile Design, UI/UX, 

The AXS Patio Sessions is a entertaining and exclusive live performances from today's most upcoming music artists. AXS exposes and produces content for imminent/new artists at AXS.com. Directly from the AXS studios in Los Angeles to your eyes and ears!

ROLE: Graphic Designer & Motion Designer

SOFTWARE: Photoshop, Illustrator, InDesign, After Effects, Sketch

TAGS: Art Direction, Print Design, Signage Design, Motion Graphics, Social Media

Here is a collection of my motion graphic videos. 

• Sheppard - Geronimo (Lyric Video)

• British Summer Time Festival - Bumper Video

• AXS Patio Session Intro: The Struts

• 37th Intix conference Loop Video - AXS | VERITIX Booth

• Stockholm Globe Arenas - Bumper Video

• AXS Infographic video - The Waiting Room

• AXS Halloween Party 2016

• God Bless America

• TeleTech Informational video - Why do good companies go bad? 

• TeleTech Informational video - Are you driving change or are you being driven by it?

• TeleTech Informational video - Business as usual was business good enough

SOFTWARE: Photoshop, Illustrator, After Effects

TAGS: Motion Graphics, Typography, Video, Visual Effects

lorem sadas

Advertisement commission for CSUN's Matador Burger. A visual Identity/brand product for The Matador Burger campaign. This print advertisement won 1st place in the ACUI 'Steal This Idea Design and Marketing' Competition.

SOFTWARE: Photoshop, Illustrator

TAGS: Branding, Photography, Brand Product, Advertising